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Tuesday, September 27, 2011

11:00 AM - 12:00 PM
Track: Broker Business Tools View Track

SOCIAL MEDIA AS A MARKETING STRATEGY

Guy Madison, Employee Group Benefits Advisor, INSURICA

With all the new hype about social media being an effective way to build your business, the question always arises whether or not it really works, and whether or not it works in the group benefits market.  Can you get prospective business owners, senior management, and HR managers to even respond to social media outlets like Video emails, Facebook, Twitter, etc.?  Let's talk about it!

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