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Ruthann Laswick

President, Blue Water Benefits Consulting


With more than three decades of insurance and benefits experience, Ruthann Laswick has gathered experiences drawing from every side of employee benefits. She has developed the ability to discern nuances between successful agencies and those who suffer with inefficiencies, mixed-goals and poor communications. She advises agencies on becoming more strategically focused. Ruthann is currently the Vice President of Marketing for Black, Gould & Associates – a large benefits general agency in the southwest. Previously, as a manager for a large international employer, Ruthann had responsibilities for purchasing benefits, implementation of a full flex plan and assisted opening a European office. While a benefits consultant, she developed benefit communications for large employers and managed retirement plans. She resides in Scottsdale, Arizona with her husband, Bill and son, Zachary.